ISUZU

Virtual Production

Virtual Production

PRODUCTION:
T&DA
CLIENT:

Isuzu Australia

AGENCY:

Publicis Worldwide

We work very closely with traditional production design to create a seamless ‘join’ between the virtual world and the practical one.

The VP backgrounds or sets will come to life through real-time rendering using Unreal Engine 5 (UE5) on an impressive 10x4m LED wall. Every subtle camera movement will be precisely tracked via a Vicon tracking system, resulting in instant reflection of the camera’s motion within the background. The outcome is a visually cohesive and lifelike image, seamlessly blending the actors’ performances with the virtual environment.